LOGO & ASSETS

LOGO GUIDANCE

Whilst the updated Service Activated Warranty logos are being used across all National assets, these are not mandatory to include on Centre assets.

However, we encourage you to use these logos to enhance the messaging wherever space allows. Shortform T&Cs should also accompany the logo where space allows.

Please follow asset best practice visual guidance shown on this page.

DOWNLOAD SERVICE ACTIVATED WARRANTY LOGOS

BEST PRACTICE LOGO USAGE

INCORRECT LOGO USAGE

OLD SERVICE ACTIVATED
WARRANTY LOGO

This logo must no longer be used across any assets or communications.

NEW SERVICE ACTIVATED
WARRANTY LOGO

AVAILABLE ASSETS
& POS

To support you in communicating the compelling Service Activated Warranty message to your customers, updated digital and printed Retail, Used Car, Business and Aftersales assets are available via the Lexus Partnership Marketing Portal.

The following Service Activated Warranty POS has also been delivered to Centres in Q2:

Mirror Hangers (to be used only at point of service and not for showroom use)

Please note that your relevant Showroom Brand Film will automatically be updated to feature the Service Activated Warranty messaging in Q2.

DOWNLOAD ASSETS SERVICE ACTIVATED WARRANTY MESSAGING MATRIX